Concept Media Group arranged the TV Media Buying activity for Savanna Cider.  Being a major South-African brand, they already had a fun and engaging series of TV Commercials.  However, being a non-UK business, their TV Commercials needed Clearcast approval for UK broadcasting.

Concept Media Group assessed Savanna Cider’s TV Commercials and determined that a few minor changes were required for compliance with the UK’s strict rules for the advertising of Alcohol products on Television.  We undertook the changes internally in our Post-Production studio facility, making the process straight forward and trouble-free.  Once we achieved Clearcast Approval, we arranged for a series of campaigns based around TV Sponsorship and 30 second spot advertising on regional ITV.

Concept Media Group competences : UK Compliance, TV Media Buying, Alcohol TV Advertising and Sponsorship.