Get a cost to advertise on Channel 5 in just 60 seconds!

Why choose Channel 5?

Channel 5 has evolved significantly since launch and is a mainstream UK TV channel with a strong adult audience. Advertisers often use Channel 5 to secure premium EPG placement at competitive prices, compared with other major top EPG channels.

At Concept TV, we have run many campaigns on Channel 5 as it offers TV advertising near the top of the TV programme guide (EPG) for relatively little cost in comparison to the other major TV networks ITV and Channel 4.

Talk to a planner now on 0203 002 92 42 or send your brief for a tailored schedule.

Who watches Channel 5?

Channel 5 achieves over 31 million viewers on average per month, performing strongly with older males, average age being 58. This average follows the general migration of younger audiences over the last 15 years towards on-demand and social platforms. The schedule skews to a general "all-adults" target audience with particular strength in ABC1 at peak. Entertainment, factual and imported dramas help reach mainstream consumers across middle and working-class demographics. A well tuned programming with strong consistency attracts an equally consistent audience returning time and time again.

Example shows

• All Creatures Great and Small
• NCIS
• Home and Away
• 5 News
• Police Interceptors

Exact availability varies—your schedule will be planned around audience, context and budget. See more of their programming at the Channel 5 homepage.

Quarterly reach snapshots

• 2025 : 34.7 million
• 2019 : 47.7 million
• 2016 : 51.65 million

Get the latest viewing figures at BARB. Historic examples for context. Whilst viewer numbers have divested towards on-demand and social platforms over the previous 10 years. Your Channel 5 TV advertising plan will be built on current audience data and reconciled month to month.

TV Channel History

Those that remember the start of Channel 5 in 1997 who watched TV via the national terrestrial analogue transmissions (which was most of us) may less-fondly remember the extensive re-tuning of their VHS recorders and poor reception quality. When Channel 5 finally launched on the 30th March 1997, it opened with “Power of Five” - a specially written song by The Spice Girls (who had 5 members). The broadcaster took its place as one of the UK's top TV Channel.

Get a Channel 5 plan

Send your goals and budget for a tailored schedule, CPTs and delivery forecast. We can also produce your commercial and handle Clearcast compliance.